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AREA STATISTICS
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Primary |
Secondary |
Total |
| Total Persons |
28250 |
7416 |
35666 |
| Total Males |
14725 |
3708 |
18433 |
| Total Females |
13525 |
3708 |
17233 |
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| Total Dwellings |
8792 |
1854 |
10646 |
| Fully Owned |
1582 |
341 |
1923 |
| Being Purchased |
4099 |
617 |
4716 |
| Rented |
3111 |
896 |
4007 |
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NEARBY PUBLICATIONS
Target a wider audience with these publications.
Show: 50Km's 100Km's 150Km's 200Km's
There are no publications within a 50km radius of . Use the links above to expand your search. |
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The Paper
The Golden Mail is the Goldfields only free community weekly newspaper. With over 13,000 copies distributed before 8am Friday, it provides saturation circulation to every household and business in Kalgoorlie-Boulder and Kambalda. Frequently publishing in excess of 40 pages, this quality colour newspaper covers the majority of real estate and automotive advertising. It out-circulates its paid rival by almost two to one and covers the outback towns of Coolgardie, Norseman, Leonora and Menzies.
The Market
Kalgoorlie-Boulder is the regional centre for the Eastern Goldfields with a population of just over 40,000. The city is a growth area with heavy demand for houses and land, while most of the population is made up of young families.
Three major industries make up Kalgoorlie-Boulder - mining, pastoral and tourism.
When people think of Kalgoorlie they think of gold. The Golden Mile and Paddy Hannan are names synonymous with the region. Nickel mining is also big business with the Kalgoorlie Nickel Smelter processing ore from around the area. Total value of mineral production for th region is $4,121 million.
There are 81 huge pastoral properties stretching out from the City to the Nullarbor Plain. Over half a million sheep produce excellent wool in this $12 million industry.
Finally, tourism is the third biggest industry with around 100,000 tourists visiting the area, most in private vehicles. As a result incomes are very high in the area, with a constant population turn-over.
Based 600km east of Perth and 400km inland from the south coast, Kalgoorlie-Boulder services Kambalda, Coolgardie, Norseman, Menzies, Leonora, Laverton and the many mine sites and isolated mining camps in the region. It is a dry climate with an annual rainfall of only 250mm per year. It is a bustling, vibrant city with an emphasis on exploration and mining and home to professional and well paid miners and contractors.
All major banks and retail chains are represented in the city with a high regard for excellent sporting and cultural facilities. Kalgoorlie-Boulder is serviced by a variety of air, bus and passenger rail services.
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DISPLAY / EGN ADVERTISING
COLUMNS:
| Max Cms: |
40 |
| Max Cols: |
7 |
| 1 |
2 |
3 |
4 |
5 |
6 |
7 |
8 |
9 |
10 |
11 |
| 35 |
72 |
106 |
146 |
183 |
224 |
260 |
0 |
0 |
0 |
0 |
DEADLINES:
| Booking Deadline |
12 noon 5 working days prior |
| Material Deadline |
12 noon 5 working days prior |
COLOUR:
| Display - Full Colour |
$465.00 |
| Inc GST |
$511.50 |
MATERIAL:
Preferred method of receiving material: Quickcut
| QuickCut |
Yes |
Publisher Code |
CMRW |
QuickCut Paper Code |
TGM |
Production Email: sales.colliemail@ruralpress.com
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CLASSIFIED ADVERTISING
COLUMNS:
| Max Cms: |
40 |
| Max Cols: |
4 |
| 1 |
2 |
3 |
4 |
5 |
6 |
7 |
8 |
9 |
10 |
11 |
| 62.5 |
125 |
195 |
260 |
0 |
0 |
0 |
0 |
0 |
0 |
0 |
DEADLINES:
| Booking Deadline |
5pm 4 working days prior |
| Material Deadline |
5pm 4 working days prior |
RATES:
COLOUR:
| Full Colour |
$465.00 |
| Inc GST |
$511.50 |
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PUBLICATION AND CIRCULATION
| |
Sun |
Mon |
Tue |
Wed |
Thu |
Fri* |
Sat |
| Published |
No |
No |
No |
No |
No |
Yes |
No |
| Circulation |
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13200 |
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| Inserts |
0 |
0 |
0 |
0 |
0 |
13200 |
0 |
* Highest circulation day |
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INSERTS
Rates Quoted are per thousand inserts. Strict conditions apply to discount insert rates. Unless you are sure of your usage level use 1,000-100,000 rate.
| Usage |
1,000-100,000 |
100,000-500,000 |
500,000-750,000 |
750,000-1,500,000 |
| Ex GST |
$120.00/K |
$110.00/K |
-/K |
-/K |
| Inc GST |
$132.00/K |
$121.00/K |
-/K |
-/K |
A surcharge of $15 per 1,000 inserts applies where catalogues weigh more than 9kg per 100 catalogues.
Insert Destination
Rafferty Close, MANDURAH WA |
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REPRESENTATION BY STATE
| New South Wales |
Rural Press Sales |
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T: 02 9478 1200 |
| Queensland |
Media Workshop |
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T: 07 3391 6633 |
| South Australia |
Rural Press Sales |
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T: 08 8372 5255 |
| Victoria |
Brown Orr Fletcher Burrows |
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T: 03 9826 5188 |
| Western Australia |
Hogan Media |
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T: 08 9381 3991 |
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MAJOR TOWNS IN DISTRIBUTION AREA
Kalgoorlie, Boulder, Broad Arrow, Bula Bulling, Coolgardie, Gwalia, Kalgoorlie-Boulder, Kambalda, Kookynie, Laverton, Leonora, Malcolm, Menzies, Norseman, Ora Banda, Southern Cross, Yellowdine
LOCAL INDUSTRIES
Bauxite Mining, Gold Ore Mining, Nickel Ore Mining, Salt, Tantalite.
DOWNLOADS
RPL Tips on Ad Creation.pdf
As a basic guide for creating ads appearing in Rural Press newspapers
Fairfax Advertising Terms
These terms apply to all advertising customers
Acrobat PreFlight
Rural Press CMYK.kfp
Rural Press MONO.kfp
Profiles that can be used in Acrobat Professional's Preflight feature to check your artwork meets Rural Press' standards
Distiller JobOptions
RuralPressAdsV4.joboptions (for Distiller 4)
RuralPressAdsV5.joboptions (for Distiller 5)
RuralPressAdsV6.joboptions (for Distiller 6)
RuralPressAdsV7.joboptions (for Distiller 7)
RuralPressAdsV8.joboptions (for Distiller 8+)
Load job options into Adobe Distiller and create PDFs to Rural Press' specifications.
Tools
Winzip
Some of the files above have been compressed into a zip file for easy downloading. You may need an unzipping program such as WinZip to access these files.
www.winzip.com
Adobe Acrobat Reader
You may need to download the latest version of Adobe Acrobat to view our PDF's.
get.adobe.com/reader/
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