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Published Circulation Readership
Mo, We, Fr 4438 8264
Type: Paid Frequency: Tri-Weekly
Website: southernhighlandnews.com.au

AREA STATISTICS
  Primary Secondary Total
Total Persons 33750 25406 59156
Total Males 15983 12703 28686
Total Females 17767 12703 30470
       
Total Dwellings 12204 8415 20619
Fully Owned 5327 2769 8096
Being Purchased 3955 3997 7952
Rented 2922 1649 4571

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The Paper

The Southern Highland News has been the district’s biggest selling newspaper for many years. Since its first issue in 1958 the Southern Highland News established itself as the voice of the community. Published three times a week every Monday, Wednesday and Friday it is the only paid circulation paper in the district. Not only is it the publication chosen by national and local supermarket chains to advertise their weekly specials the paper also publishes the largest classified advertising section. The Southern Highland News has a weekly circulation of 8,100 and as well as covering all the major local news issues, has a highly regarded Community News Section encompassing some 31pages per week.

The Market

The Southern Highlands is positioned half way between Sydney and Canberra on the main southern corridor. Situated 90 minutes from each of these major cities the shire has a population of nearly 42,000 and is maintaining a steady growth rate. The shire consists of several small villages that surround the major retail centres of Bowral, Mittagong and Moss Vale.

The Southern Highlands is supported by a very strong manufacturing sector and tourism industry. The manufacturing sector employs 1600 people and has an annual turnover of $600 million.

Home of the Bradman Museum, the Tulip Festival, Historic Berrima, and breathtaking National Parks the Southern Highlands has a thriving tourism industry that generates over $100 million a year through visitors to the Highlands.

Bowral’s close proximity to both Sydney and Canberra means that many people commute to these business centres each day from the Southern Highlands.

DISPLAY / EGN ADVERTISING

COLUMNS:
Max Cms: 38 Max Cols: 7
1 2 3 4 5 6 7 8 9 10 11
35 72 109 146 183 224 260 0 0 0 0

DEADLINES:
Booking Deadline 5pm 4 working days prior
Material Deadline 5pm 3 working days prior

RATES:
Strict conditions apply to discount cm rates. Unless you are sure of your usage level use the casual rates
    Casual 500cm 1000cm 2500cm 5000cm 7500cm 10000cm 15000cm
Ex GST $9.82 $6.66 $6.21 $6.05 $5.89 $5.25 $4.74 $4.30
Inc GST $10.80 $7.33 $6.83 $6.66 $6.48 $5.78 $5.21 $4.73

COLOUR:
Display - Full Colour $465.00
Inc GST $511.50

MATERIAL:
Preferred method of receiving material: Quickcut
QuickCut Yes Publisher Code HIPO QuickCut Paper Code SHN
Production Email: prod.highlandnews@ruralpress.com

CLASSIFIED ADVERTISING

COLUMNS:
Max Cms: 38 Max Cols: 8

1 2 3 4 5 6 7 8 9 10 11
32 63 97 131 163 198 230 260 0 0 0

DEADLINES:
Booking Deadline 5pm 2 working day prior
Material Deadline 5pm 2 working day prior

RATES:
Casual Rates
Ex GST $9.83 Inc GST $10.81

Position Vacant Rates
Ex GST $18.15 Inc GST $19.97

COLOUR:
Full Colour $465.00
Inc GST $511.50

PUBLICATION AND CIRCULATION
  Sun Mon Tue Wed* Thu Fri Sat
Published No Yes No Yes No Yes No
Circulation 3220 4438 3208
Inserts 0 3220 0 4438 0 3208 0
* Highest circulation day

INSERTS
Rates Quoted are per thousand inserts. Strict conditions apply to discount insert rates. Unless you are sure of your usage level use 1,000-100,000 rate.

Usage 1,000-100,000 100,000-500,000 500,000-750,000 750,000-1,500,000
Ex GST $120.00/K $110.00/K -/K -/K
Inc GST $132.00/K $121.00/K -/K -/K

A surcharge of $15 per 1,000 inserts applies where catalogues weigh more than 9kg per 100 catalogues.

Insert Destination

Fairfax Printers, 1 Worth Street, Chullora, NSW, 2190


REPRESENTATION BY STATE

New South Wales Rural Press Sales   T: 02 9478 1200
Queensland Media Workshop   T: 07 3391 6633
South Australia Rural Press Sales   T: 08 8372 5255
Victoria Brown Orr Fletcher Burrows   T: 03 9826 5188
Western Australia Hogan Media   T: 08 9381 3991


Current Issue


MAJOR TOWNS IN DISTRIBUTION AREA
Bowral, Bargo, Berrima, Bong Bong, Bundanoon, Burrawang, Exeter, Mittagong, Moss Vale, Penrose, Picton, Robertson, Sutton Forest, Tahmoor, Thirlmere, Wingello

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