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SPECIAL PUBLICATIONS

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Published Circulation Readership
Mo, We, Fr 2543 6580
Type: Paid Frequency: Tri-Weekly
Website: armidaleexpress.com.au

AREA STATISTICS
  Primary Secondary Total
Total Persons 30719 24586 55305
Total Males 14757 12293 27050
Total Females 15962 12293 28255
       
Total Dwellings 10676 9150 19826
Fully Owned 4079 3889 7968
Being Purchased 3039 2879 5918
Rented 3558 2382 5940

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The Paper

The tri-weekly Armidale Express has been established since 1856, is the third oldest newspaper in the State, and is the newspaper of record in the city and region. Publishing an average 84 pages each week, the news focus is on providing a detailed source of New England news to Armidale, Uralla, Guyra and Walcha, where the paper is also circulated. A high profile is also put on community pages involving schools, clubs and community groups.

The Market

Armidale, University City and hub of the New England region, boasts a market rich in agriculture, education and the arts.

It is the home of New England fine and superfine wool, and this rich agricultural base which also includes beef cattle, boasts an income of $41 million. The head offices for the Poll Hereford, Angus, Murray Grey and Charolais Breed Societies are found in Armidale, with strong links to the Agricultural Research strengths of The University of New England.

The University, the first established in regional NSW, attracts students from all over the world. Together with the three major boarding schools - New England Girls’ School, Presbyterian Ladies’ College and The Armidale School (which have been established for more than 100 years in the city), they form a strong centre of excellence in Education with a turnover of more than $153 million each year.

The city, rich in culture and the arts is home to the New England Regional Art Museum, which houses two of Australia’s finest art collections - the Hinton and Coventry Collections (conservatively valued at $18 million).

Armidale has a population of 23,000 and is located on the New England Highway, with a turnover of $60 million annually attributed to tourism in the Armidale region.

DISPLAY / EGN ADVERTISING

COLUMNS:
Max Cms: 38 Max Cols: 7
1 2 3 4 5 6 7 8 9 10 11
35 72 109 146 183 224 260 0 0 0 0

DEADLINES:
Booking Deadline 12 noon 2 working days prior
Material Deadline 12 noon 2 working days prior

RATES:
Strict conditions apply to discount cm rates. Unless you are sure of your usage level use the casual rates
    Casual 500cm 1000cm 2500cm 5000cm 7500cm 10000cm 15000cm
Ex GST $10.71 $8.19 $7.36 $6.71 $6.21 - $5.98 $5.16
Inc GST $11.78 $9.01 $8.10 $7.38 $6.83 - $6.58 $5.68

COLOUR:
Display - Full Colour $465.00
Inc GST $511.50

MATERIAL:
Preferred method of receiving material: Quickcut
QuickCut Yes Publisher Code TNDL QuickCut Paper Code AREX
Production Email: prod.armexpress@ruralpress.com

CLASSIFIED ADVERTISING

COLUMNS:
Max Cms: 38 Max Cols: 4

1 2 3 4 5 6 7 8 9 10 11
62.5 125 195 260 0 0 0 0 0 0 0

DEADLINES:
Booking Deadline 11am 1 working day prior
Material Deadline 11am 1 working day prior

RATES:
Casual Rates
Ex GST $30.55 Inc GST $33.61

Position Vacant Rates
Ex GST $35.22 Inc GST $38.74


PUBLICATION AND CIRCULATION
  Sun Mon Tue Wed Thu Fri* Sat
Published No Yes No Yes No Yes No
Circulation 2241 2421 2543
Inserts 0 2624 0 2762 0 2793 0
* Highest circulation day

INSERTS
Rates Quoted are per thousand inserts. Strict conditions apply to discount insert rates. Unless you are sure of your usage level use 1,000-100,000 rate.

Usage 1,000-100,000 100,000-500,000 500,000-750,000 750,000-1,500,000
Ex GST $120.00/K $110.00/K -/K -/K
Inc GST $132.00/K $121.00/K -/K -/K

A surcharge of $15 per 1,000 inserts applies where catalogues weigh more than 9kg per 100 catalogues.

Insert Destination

64-66 Armstrong Street, Glen Artney Estate, TAMWORTH NSW 2340


REPRESENTATION BY STATE

New South Wales Rural Press Sales   T: 02 9478 1200
Queensland Media Workshop   T: 07 3391 6633
South Australia Rural Press Sales   T: 08 8372 5255
Victoria Brown Orr Fletcher Burrows   T: 03 9826 5188
Western Australia Hogan Media   T: 08 9381 3991


Current Issue


MAJOR TOWNS IN DISTRIBUTION AREA
Armidale, Bendemeer, Ben Lomond, Bundarra, Glen Innes, Guyra, Inverell, Kentucky, Kingstown, Manilla, Tamworth, Tingha, Uralla, Walcha

LOCAL INDUSTRIES
Coal Mining.

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